Get help now

Lakeland Wonders Case Study

  • Pages 2
  • Words 296
  • Views 316
  • dovnload



  • Pages 2
  • Words 296
  • Views 316
  • Academic anxiety?

    Get original paper in 3 hours and nail the task

    Get your paper price

    124 experts online

    1. How will the new CEO’s vision transform the Lakeland Wonders administration?

    • Change of trade name image- no longer ‘Handcrafted with pride in the USA’ . • Change of organizational civilization with the proposed enlargement. • Create new gross watercourses with enlargement into new markets. • Departure from the traditional manner of the company.

    2. What are the chief concerns of the stakeholders who do non hold with her vision?

    • Loss of Lakeland Wonders image and ‘94 twelvemonth tradition’ . • Expanding excessively rapidly could damage the company. concern over velocity of alteration. • Potential logistics issues with outsourcing.

    • Concern over quality control and possible harm to trade name image. • Local. long term spouses would be lost. • New CEO’s deficiency of clear trade name scheme for proposed new merchandises. • Union issues- threatened by outsourcing. non consulted earlier on. etc. • New CEO’s program to convey in new people ( Cecil. Pat ) will do long term employees feel threatened and insecure.

    3. Does your group think the proposed scheme is a good strategic move for Lakeland Wonders? If yes. why? If non. why non?

    We think that the proposed scheme is a good move for the undermentioned grounds: • Increased growing potency. increased profits- enabling the company to turn in line with marks set by board. • Expansion into turning market-mid non-electric market merely section predicted for dual digit growing. • Ensures the company remains competitory over the long term.

    • Cost effectual. • New staff. new thoughts and fresh growth- overall betterment for the company.

    However there are besides some negatives: • The overall planning is demands to be effectual and complete otherwise it could be damaging to the company. • CEO’s push to coerce through the alterations is doing divisions within the company. • Potential loss of the nucleus quality of the company ( traditional. made in USA. etc. ) • Risk estranging current clients.

    This essay was written by a fellow student. You may use it as a guide or sample for writing your own paper, but remember to cite it correctly. Don’t submit it as your own as it will be considered plagiarism.

    Need a custom essay sample written specially to meet your requirements?

    Choose skilled expert on your subject and get original paper with free plagiarism report

    Order custom paper Without paying upfront

    Lakeland Wonders Case Study. (2017, Sep 07). Retrieved from

    Hi, my name is Amy 👋

    In case you can't find a relevant example, our professional writers are ready to help you write a unique paper. Just talk to our smart assistant Amy and she'll connect you with the best match.

    Get help with your paper
    We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy