Neville Brody

WHO, WHAT, WHY, WHEN, WHERE & HOW WHO, WHAT, WHY, WHEN, WHERE & HOW WHO Neville Brody, born in London 23 April 1957 - Neville Brody introduction. As a teenager he was highly influenced by the “punk movement”, Dadaism and the work of Sebastiao Salgado and Man Ray according to Wozencroft (2011). Neville Brody is a well-rounded graphic designer that has not just focused on one area in the design world but all areas of design thus resulted in the world branding him as a world famous anti-traditional graphic designer. Brody studied at the Hornsey School of Art and at the London College of Printing.

Brody was extremely rebellious and enjoyed pushing the boundaries. Following the rebellious and radical views of punk Brody was almost expelled from the college for using the Queen’s head sideways on a postage stamp design. This ironically reflects his work today as a graphics designer, typographer and art director. WHO Neville Brody, born in London 23 April 1957. As a teenager he was highly influenced by the “punk movement”, Dadaism and the work of Sebastiao Salgado and Man Ray according to Wozencroft (2011).

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Neville Brody is a well-rounded graphic designer that has not just focused on one area in the design world but all areas of design thus resulted in the world branding him as a world famous anti-traditional graphic designer. Brody studied at the Hornsey School of Art and at the London College of Printing. Brody was extremely rebellious and enjoyed pushing the boundaries. Following the rebellious and radical views of punk Brody was almost expelled from the college for using the Queen’s head sideways on a postage stamp design.

This ironically reflects his work today as a graphics designer, typographer and art director. Design is more than just a few tricks to the eye. It’s a few tricks to the brain. -NEVILLE BRODY Design is more than just a few tricks to the eye. It’s a few tricks to the brain. -NEVILLE BRODY DESIGN CULTURE & THEORY AD101 TARA HANCHARD DESIGN CULTURE & THEORY AD101 TARA HANCHARD WHAT Brody is known for his work on The Face magazine (1981–1986) and Arena magazine (1987–1990). It was his work on magazines that firmly founded his reputation as one of the world’s leading graphic designers.

His artistic input to The Face completely revolutionised the way in which designers and readers approach the medium. Through Brody’s highly innovative ideas with typefaces in design, he won much public attention. This then opened doors into digital type design. His passion in the area of typography manifests itself today in such projects as FUSE, a regularly published collection of experimental typefaces and posters. Research Studios (n. d. ) This challenges the boundaries between typography and graphic design.

His work has been commissioned by major organisations such as Greenpeace, Japanese companies Men’s Bigi and Parco, the Dutch Postal Service, the German cable channel Premiere and Austria’s ORF TV channel. WHAT Brody is known for his work on The Face magazine (1981–1986) and Arena magazine (1987–1990). It was his work on magazines that firmly founded his reputation as one of the world’s leading graphic designers. His artistic input to The Face completely revolutionised the way in which designers and readers approach the medium. Through Brody’s highly innovative ideas with typefaces in design, he won much public attention.

This then opened doors into digital type design. His passion in the area of typography manifests itself today in such projects as FUSE, a regularly published collection of experimental typefaces and posters. Research Studios (n. d. ) This challenges the boundaries between typography and graphic design. His work has been commissioned by major organisations such as Greenpeace, Japanese companies Men’s Bigi and Parco, the Dutch Postal Service, the German cable channel Premiere and Austria’s ORF TV channel. “Type is a graphic designer’s best weapon” -NEVILLE BRODY “Type is a graphic designer’s best weapon” NEVILLE BRODY WHY Brody is one of the most influential designers of the last ten years as he drives the forces behind contemporary typography and is embracing technology to its limits according to FontShop International. (2013). Today, Neville Brody’s work is focused on electronic communications design where he continues to create his unique digital typefaces. His contributions to the world of graphic design and digital typography are completely invaluable. In 2006, he was elected to redesign The Times with a new font called Times Modern. This typeface is similar to a font called Mercury.

This is just one classic example of Brody’s work and recognision in the design world according to Cynthia Rose (n. d. ) WHY Brody is one of the most influential designers of the last ten years as he drives the forces behind contemporary typography and is embracing technology to its limits according to FontShop International. (2013). Today, Neville Brody’s work is focused on electronic communications design where he continues to create his unique digital typefaces. His contributions to the world of graphic design and digital typography are completely invaluable. In 2006, he was elected to redesign The Times with a new font called Times Modern.

This typeface is similar to a font called Mercury. This is just one classic example of Brody’s work and recognision in the design world according to Cynthia Rose (n. d. ) Neville Brody has pushed the boundaries of visual communication and has challenged not only himself but also the world around him according to Mc Mahon, O Brien and Holland (2011 ). His legacy is renown and reflects a bold and secure designer who risks things and pushes things to the limits by taking them to their extremes. Brody once stated, “I see my role partly as a catalyst for thought and for questioning.

A lot of our work is an open-ended statement which often is not completed until the person who looks at it has reached his or her own conclusion,” Mc Mahon, O Brien and Holland (2011 ). which sums up all of what he accomplished and continues to accomplish. Neville Brody has pushed the boundaries of visual communication and has challenged not only himself but also the world around him according to Mc Mahon, O Brien and Holland (2011 ). His legacy is renown and reflects a bold and secure designer who risks things and pushes things to the limits by taking them to their extremes.

Brody once stated, “I see my role partly as a catalyst for thought and for questioning. A lot of our work is an open-ended statement which often is not completed until the person who looks at it has reached his or her own conclusion,” Mc Mahon, O Brien and Holland (2011 ). which sums up all of what he accomplished and continues to accomplish. WHEN & WHERE Brody has many offices in Germany ( at Meta Design) and in Japan ( Digitalogue). He once said if you have an idea, you make it happen. He defiantly proved this right according to Design Council. (2000), Neville Brody Studio began its life in a one rented room.

After he completed his study at London College of Printing in 1979, a year passed and Brody was already managing his own company. Work poured into Brody‘s Studio and then he moved serveral times before settling his staff into current premises. Brody is usually out of the office and working in Paris, Miami or Tokyo. In every city, Brody is photographed, interviewed and recorded. He enjoyed leaving his work open ended, therefore the audience can have an imput into the evaluation. This reflects Neville Brody’s interest and desire to please his followers and feeds off the publics opinions of his work.

In 1990, Brody started work at Fontworks, an electronic boutique that merchandise designer typefaces. Brody represents a workaholic, he always had his hands full, even to today. Through his work with Fontwork, he published a personal project call the Graphic language of Neville Brody 2, his second book refering to Design Council. (2000). HOW WHEN & WHERE Brody has many offices in Germany ( at Meta Design) and in Japan ( Digitalogue). He once said if you have an idea, you make it happen. He defiantly proved this right according to Design Council. (2000), Neville Brody Studio began its life in a one rented room.

After he completed his study at London College of Printing in 1979, a year passed and Brody was already managing his own company. Work poured into Brody‘s Studio and then he moved serveral times before settling his staff into current premises. Brody is usually out of the office and working in Paris, Miami or Tokyo. In every city, Brody is photographed, interviewed and recorded. He enjoyed leaving his work open ended, therefore the audience can have an imput into the evaluation. This reflects Neville Brody’s interest and desire to please his followers and feeds off the publics opinions of his work.

In 1990, Brody started work at Fontworks, an electronic boutique that merchandise designer typefaces. Brody represents a workaholic, he always had his hands full, even to today. Through his work with Fontwork, he published a personal project call the Graphic language of Neville Brody 2, his second book refering to Design Council. (2000). HOW BIBLIOGRAPHY Reference list: Design Council. (2000). A profile of Neville Brody, founder of Research Studio, which redesigned The Times. Available: http://www. designcouncil. org. uk/about-design/types-of-design/graphic-design/neville-brody-profile/.

Last accessed 1st april 2013. FontShop International. (2013). FontFonts designed by Neville Brody. Available: https://www. fontfont. com/. Last accessed 20 march 2013. Declan Mc Mahon,Ken O Brien and Steffan Holland. (Feb 04, 2011 ). life of Neville Brody . Available: http://www. slideshare. net/fkgraphicdesign/neville-brody-presentation-2011. Last accessed 29 march 2013. Cynthia Rose. (unknown date). Designing His Own Celebrity: Typographer Neville Brody. Available: http://www. muchacreative. com/Journalism/Brody. html . Last accessed 2nd april 2013. Author unknown. January 7, 2013). Research Studios. Available: http://www. researchstudios. com/. Last accessed 1st april 20 Jon Wozencroft. (2011). The Graphic Language Of Neville Brody. Available: http://en. wikipedia. org/wiki/Neville_Brody . Last accessed 24 March 2013 WORD COUNT: 605 BIBLIOGRAPHY Reference list: Design Council. (2000). A profile of Neville Brody, founder of Research Studio, which redesigned The Times. Available: http://www. designcouncil. org. uk/about-design/types-of-design/graphic-design/neville-brody-profile/. Last accessed 1st april 2013. FontShop International. (2013).

FontFonts designed by Neville Brody. Available: https://www. fontfont. com/. Last accessed 20 march 2013. Declan Mc Mahon,Ken O Brien and Steffan Holland. (Feb 04, 2011 ). life of Neville Brody . Available: http://www. slideshare. net/fkgraphicdesign/neville-brody-presentation-2011. Last accessed 29 march 2013. Cynthia Rose. (unknown date). Designing His Own Celebrity: Typographer Neville Brody. Available: http://www. muchacreative. com/Journalism/Brody. html . Last accessed 2nd april 2013. Author unknown. (January 7, 2013). Research Studios. Available: http://www. researchstudios. om/. Last accessed 1st april 20 Jon Wozencroft. (2011). The Graphic Language Of Neville Brody. Available: http://en. wikipedia. org/wiki/Neville_Brody . Last accessed 24 March 2013 WORD COUNT: 605 FontFonts designed by Neville Brody * ————————————————- FF Autotrace ————————————————- * * ————————————————- FF Blur ————————————————- * * ————————————————- FF Dirty Four ————————————————- * ————————————————- FF Dirty One ————————————————- * * ————————————————- FF Dirty Seven FontFonts designed by Neville Brody ————————————————- * * ————————————————- FF Dirty Six ————————————————- * * ————————————————- FF Dirty Three ————————————————- * * ————————————————- FF Dome FF Tyson ———————————————— * * ————————————————- FF Gothic ————————————————- * * ————————————————- FF Harlem ————————————————- * * ————————————————- FF Meta Plus ————————————————- * * ————————————————- FF Pop ————————————————- * * ————————————————- FF Tokyo ———————————————— * * ————————————————- FF Typeface Four ————————————————- ————————————————- ————————————————- ————————————————- ————————————————- ————————————————- ————————————————- ————————————————- Neville Brody, born in London on April 23rd 1957. …. In his teenage years he was highly influenced by the “punk movement”, Dadaism, the work of Sebastiao  and man ray, which followed him through out his entire career. Brody has been a well-rounded graphic designer who has influenced many aspects of design resulting in his worldwide fame and his anti-traditional label. Studying at has and the london cp Brody pushed boundaries so far as almost getting expelled, when he used the Queen’s head sideways for a postage stamp design. His reputation of the world’s leading graphic designer was founded by his magazine work.

Brody’s  artistic input for the face completely revolutionalised the approach to this medium. Brody’s designs soon became standard layouts for graphics in the 80’s. Highly innovative ideas with typefaces in design which won Brady much public attention. Later, he took things a step further and began designing his own typefaces which opened the door to digital type design. His passion in typography manifests itself today in such projects as FUSE a regularly published collection, which challenges the boundaries between typography and graphic design. ————————————————-

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