E commerce can be defined as the buying and selling of goods and services over the internet. The term e-commerce was first used in a Wall Street Journal article in 1994 and was later popularized by a book called “Electronic Commerce: A Managerial Perspective,” published in 1996 by Professor Thomas Allen of Columbia Business School.
There are two main types of e commerce: retail-based (or business-to-consumer) and business-to-business (B2B). Retail-based e commerce involves transactions between consumers, who purchase products online, often using their credit cards or other forms of payment. B2B e commerce involves transactions between businesses that are facilitated by an e-commerce system such as an online marketplace or auction site. These transactions may involve the exchange of money or any kind of goods or services.
There are many different types of e-commerce websites, such as:
Online stores – these are websites where people can shop for products or services, such as Amazon and eBay.
Marketplaces – these are websites where people can buy and sell items from each other. For example, this includes eBay, Etsy, Craigslist etc.
Social media platforms – these are websites that allow users to share information about themselves with others via social media applications. For example Facebook, Instagram etc.
The website should be easy to use and navigate, and the social media accounts should be updated regularly with relevant content.
The best way to ensure that your e commerce business ranks high on SERPs is by having a good understanding of search engine optimization (SEO).
