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Essays on Insight

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Dove Compny Case Study

Advertising

Insight

Mass Media

Science

Target market

Words: 1050 (5 pages)

A brand is the symbol, name, or sign that identifies a specific product or business. Unilever had many different types of brands across the world. And controlling all of them was becoming harder and harder, so Unilever decided to reduce its brands from about 1600 to 400. Then a few of them will be selected…

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