Essays on Value proposition Page 3

Xiameter 1. What factors, internal or external, were responsible for Dow Corning’s poor performance between 1995 and 2001 as show in case Exhibit 3? Externally, Market was changing. Down Corning kept on losing customers to low-price suppliers. 1) Big global and regional rivals were increasing their efficiency of supply chain to provide lower cost to…

Executive Summary The key issue facing GEHS today is that despite high potential growth in both the developed and developing markets traditional B2B marketing lines are slow; the buyers control the power and the end consumer (patients) sees GEHS and its competitors as “faceless” corporations and their countries health care services as lacking. End users…