SEO marketing is the process of optimizing a website for Google search with the goal of earning higher web traffic levels and improving the visibility of the site.
SEO marketing encompasses both on-page optimization (such as title tags and meta descriptions) and off-page optimization (such as link building and content creation).
SEO marketing is important for any business with an online presence, as it can help to improve both the quantity and quality of website visitors.
Higher web traffic levels can lead to increased sales and enquiries, and improved visibility can help to build brand awareness and credibility.
There are a number of agencies and consultants that offer SEO marketing services, and it is also possible to do some or all of the work yourself.
The cost of SEO marketing can vary depending on the size and complexity of the project, but it is generally a relatively affordable form of marketing.
SEO marketing can be an effective way to improve your search engine rankings by increasing your visibility in Google search results pages.