Essays on Behaviour

Consumer researchers have been examining the impact of gender identity—the degree to which an individual identifies with masculine and feminine personality traits—on various consumer variables for nearly four decades. However, significant gender identity findings in consumer research have been rare, perhaps because of (1) operationalization problems (Palan, Kiecker, and Areni 1999), (2) inappropriate interpretation and…

The purpose of this essay is to discuss the belief that leaders are born and not made. Stogdill (1950) defined leadership as the process of influencing a group’s activities in order to achieve goals. Whether it is in the animal kingdom or modern human society, leaders are necessary in any organized field. Businesses, firms, hospitals,…

“I did not intend to harm them; I just wanted them dead,” declared David Berkowitz, who is widely known as the Son of Sam. Every serial killer, including Berkowitz, exhibits unique cognitive patterns. This article seeks to examine their characteristics, motivations, different phases, and the correlation between behavior and aggression. Serial killers have distinct characteristics…

Introduction The environment contemporary businesses are expected to perform in is becoming increasingly complex. This has necessitated the coming into the picture of capable leaders and managers where the former are having the upper hand of the leadership race because of the ability they showed in handling more complex situations better (Bennis 2007).  This has…

BACKGROUND & JUSTIFICATION Research into the world of celebrity advertising sprang from the modern day phenomena of celebrity culture and the total incomprehension of its extent until I became a victim to celebrity endorsement without realisation of the occurrence. My purchase of a certain cosmetic item that’s allegedly worn by a Kim Kardashian triggered the…

Pupils’ norms of behavior. The fact is, that classroom behaviour is one of the most important parts of the study process. Good behavior of the students is a basis of effective studying. The choice of teaching methods determines student’s behaviour. Teachers should choose techniques and strategies which would enable them to control pupils’ behaviour. You…

‘Lindt for life’ is a trust set up by Lindt, designed to complement the already up-and-running ‘Ghana Traceable’ project (Lindt 2009). Its aim is to actively improve the lives of the workers and their families in the Cocoa farming regions of Ghana, from which we source our cocoa (Lindt 2009). This will be done specifically…

Introduction “ Management is the basis of organizational effectivity, and the integration activity that permeates every aspect of the operations of the administration. The word direction comes from the Gallic “ direction ” which is the art of conducting and directing. Management is the organisational procedure that includes strategic planning, puting ; aims, managing resources,…

Introduction                         Human behavior varies from individual to individual. The tendencies to commit crimes, be more aggressive or to be more intelligent are all indicators of human behavior. Biologically, speaking, this behavioral outcomes are a direct result of hormones and genes. The relation between these two aspects shall be examined below. A contrast of the…

A hormone is a biochemical produced by the glands of the endocrine system. It is transported by the bloodstream to specific cells and organs around the body in order to initiate specific biological responses. The human body can produce a large number of hormones, many of which have a significant influence on our emotions and…