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Digital Media Essays

Digital Marketing

Digital marketing has been a key aspect of all the mediums of advertising and has always posed certain challenges and opportunities to the advertisers. However, the changing trends and consumer lifestyles have posed serious concerns for advertisers as the consumers want more privacy and do not want to be disturbed by unwanted advertisements. This has …

Digital Piracy in Sri Lanka

Introduction The term “Piracy” can be define as the “unauthorized  use of works under copyright, infringing the copyright holder’s “exclusive rights”, such as the right to reproduce, distribute, display or perform the copyrighted work, spread the information contained within copyrighted works, or to make derivative works. It often refers to copying “intellectual property” without written permission from …

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Digital Media Convergence and Music Video Online

Media convergence has seen existing media platforms revolutionise into new fields, where new technologies change the way society interact and access various media content. Dwyer (2010: 2) describes an understanding of media convergence as being a “process whereby new technologies are accommodated by existing media and communication industries and cultures. ” This concept of existing …

Youth, Digital Media and Their Roles in Social Changes

YOUTH, DIGITAL MEDIA AND THEIR ROLES IN SOCIAL CHANGES Idola Perdini Putri Communication Science Program Study – School of Multimedia and Communication Telkom Institute of Management Jalan Telekomunikasi No. 1 – Dayeuh Kolot, Bandung Cell. +6285294258565 / e-mail: [email protected] com INTRODUCTION New Media And Youth Every day, a story runs in the news media that …

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