Get help now

Nike Essay Examples

We found 9 free papers on Nike

Essay Examples


Nike’s Use of the Internet


Words: 1568 (7 pages)

Companies and other organizations utilize web sites for various purposes. In essence, a web site offers an interface, while the Internet presents economical communication capabilities. Our analysis for this project assignment focuses on Nike Corporation’s expertise in information technology. Nike is renowned for its global scale design, development, and promotion of high-quality footwear, apparel, equipment,…

Nike: Timeline and Facts Case Study


Words: 1580 (7 pages)

NorthPoint Group, a mutual fund management firm, focused on investing in Fortune 500 companies such as ExxonMobil, General Motors, McDonald’s, and 3M among others. Despite a decline in the stock market over 18 months, NorthPoint Group performed exceptionally well. In 2000, it achieved a return of 20.7%, while the S&P 500 experienced a decline of…

Analysis of Nike by Porter Five Forces Model


Words: 930 (4 pages)

The analysis of Nike in the athletic footwear market is based on Porter’s Five Forces model. 1. Introduction: One and a half months ago, the biggest athletic event in the world ultimately drew its curtains after a pitched one-month-long battle, which saw thirty-two teams vying for the roll of honor of being crowned the final…

Nike’s Enhanced Views, Goals, and Values


Words: 958 (4 pages)

From the point when Knight publicly committed to change, Nike pursued the integration of CSR into every aspect of its business. Nike’s leaders recognized that to continue to pursue its primary purpose of uniting the world through sport, it must do so through sustainable business practices to promote a healthy planet (Nike, 2020). This epiphany…

The Analysis of Nike in Athletic Footwear Market Based on Porter’s Five Forces Model



Words: 2955 (12 pages)

Given the demands of today’s competitive and dynamic environment, it is quite challenging to understand strategic issues facing organizations and develop the capability for long term organizational success. Introduction in today’s dynamic and competitive business environment, survival, growth and profitability are the essence goals of all industries. Nowadays, Porter’s Five Forces is currently being adopted…

History of Nike and Ecommerce



Words: 910 (4 pages)

History of Nike and E-commerce Nike is a major publicly traded sportswear and equipment supplier based in the United States. Nike, originally known as “Blue Ribbon Sports” was founded by University of Oregon track and field coach Bill Bowerman and student athlete Philip Knight in January of 1964. Blue Ribbon Sports was operated out of…

How Nike Figured Out China



Words: 639 (3 pages)

Good evening ladies and gentlemen. It’s a great pleasure for me to be here today. My name is Frank Pan and I’m the Nike’s director of sports marketing in China. When I received the invitation to speak at this conference I felt honoured and exited about the opportunity to speak about the possibilities and challenges…

Market segmentation of the Nike company Analysis



Words: 3504 (15 pages)

Market segmentation of the Nike company Demographic Segmentation Demography segmentation they include age, race, family income, and education level, among others. Besides, it was observed that the majority of the respondents consist of professional from various fields like engineers, software professionals, working executive etc. who effective form 38% of our database. While 36% were students from…

Sportswear and Nike Marketing Approach Analysis



Words: 2705 (11 pages)

The report looks into the changed of sportswear market over the last 10 years . The reports also include the analysis of BCG matrix and Ansoff’s Growth matrix for Nike new product- casual footwear. This report is supported by my personal experience, publicised and factual situation. Introduction: Sportswear market is one of the most-price competitive…

description Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area.

“Strong is the new beautiful.” – “The road to athletic greatness is not marked by perfection, but the ability to constantly overcome adversity and failure.” – “Every professional was once an amateur.” – “The ones who say ‘you can’t’ are too afraid you will.” –


Founded: January 25, 1964, Eugene, OR

Headquarters: Beaverton, OR

CEO: John Donahoe (Jan 2020–)

Subsidiaries: Converse, NIKE Vietnam Co, Nike Vision, NIKE Cortez, NIKE CA LLC

Founders: Phil Knight, Bill Bowerman

Frequently Asked Questions about Nike

Don't hesitate to contact us. We are ready to help you 24/7

What is Nike summary?
NIKE, Inc., a consumer products company, engages in the design, development, and marketing of footwear, apparel, equipment, and accessory products worldwide. The company's footwear products include running, training, basketball, soccer, sport-inspired urban shoes, and children's shoes. ...
What is Nike's brand message?
Our mission is: To bring inspiration and innovation to every athlete* in the world. *If you have a body, you are an athlete.
What is the introduction of Nike?
It was founded in 1964 as Blue Ribbon Sports by Bill Bowerman, a track-and-field coach at the University of Oregon, and his former student Phil Knight. They opened their first retail outlet in 1966 and launched the Nike brand shoe in 1972.
Why is Nike your Favourite brand?
Nike is good at lots of things: manufacturing high quality and good-looking shoes; designing fashion or professional apparels; sponsoring lots of sports teams; and making tons of money. ... Nike dominates the sports gear industry because of their brilliant branding strategies.

Hi, my name is Amy 👋

In case you can't find a relevant example, our professional writers are ready to help you write a unique paper. Just talk to our smart assistant Amy and she'll connect you with the best match.

Get help with your paper
We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy