Essays on Brands Page 83

Wal-Marts venture into South Korea is yet another example of a company attempting to duplicate its strategies and business model unsuccessfully. Wal-Mart didn’t consider how the vast differences in culture could affect their survival and ultimately let their complacency, conservatism and conceit get in the way. Their continued losses forced them to withdraw their investment…

The iPod Nano sixth generation, now features a smaller 1. 54 inch multi-touch screen with a lower resolution of 240×240 pixels but a higher pixel density of 220 pixels per inch, as opposed to the larger 2. 2 inch screen on the iPod Nano 5G. The iPod Nano has 24 hours of music playback on…

Do you think Walmart could translate its merchandising strategy wholesale to another country and succeed? If not, why not? I think it depends. On one hand, those countries where Walmart achieve its whosale business expansion successfully would like to accept this kind of American shopping style. Otherwise, it could fail due to the different shopping…

A key business goal of reducing the cost of building the DVD library was achieved by stimulating demand on older and lesser-known movie titles, thus shifting demand away from higher cost new releases. This tactic resulted in a decreased average price of acquiring DVDs and improved asset utilization, leading to increased margins and profitability. To…

The most critical shifts in Dell’s contextual factors, including industry dynamics, trends, technology changes and shift of the competitive landscape are following: The industry has changed significantly over the last 20 years. The traditional business model in the PC industry was inside-out, supplying machines based on orders from distribution, resell and retail channels, thus following…

Given the demands of today’s competitive and dynamic environment, it is quite challenging to understand strategic issues facing organizations and develop the capability for long term organizational success. Introduction in today’s dynamic and competitive business environment, survival, growth and profitability are the essence goals of all industries. Nowadays, Porter’s Five Forces is currently being adopted…

Starbucks Corporation is a highly profitable organization, earning over $600 million in 2004. The company generated revenue exceeding $5000 million in the same year. It is a globally recognized coffee brand known for its exceptional products and services. With nearly 9000 cafes spread across almost 40 countries, Starbucks was named one of the Fortune Top…

General Motors was the world’s largest automaker and, since 1931, the world’s sales leader. In 2001, GM had unit sales of 8. 5 million vehicles and a 15. 1% worldwide market share. Founded in 1908, GM had manufacturing operations in more than 30 countries, and its vehicles were sold in approximately 200 countries. In 2000,…

Soft drink industry is one of the profitable industries in the FMCG sector. The Indian soft drink market is very wide and big to control India as India has all types of natural seasons and different locations with different culture. Soft drink Industry is low-margin industry but volume is the key to success in this…

Globalization is the expansion of global practices, connections, awareness, and social organization. It arose due to concerns about the transformative effects of globalization and as a reaction to modernization theory. The dimensions of cultural, economic, and political can be employed to study globalization. Certain cultural theorists perceive it as promoting cultural homogeneity through cultural imperialism,…