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Airline Industry Essays

Airline Catering

Airline Catering What is airline catering? Airline catering is a business that provides food service at a remote site, specifically airline companies. It involves providing meals for passengers on board an aircraft as well as for restaurants situated at airport terminals. Modern airports have a variety of food and beverage outlets to cater to the …

Chaos in the Skies- the Airline Industry Pre and Post 9/11

Chaos in the skies – the airline industry pre and post 9/11 Case Study Chaos in the skies- the airline industry pre and post 9/11 1. Introduction The terrorist attack on the New York World Trade Center and the Pentagon on September 11, 2001, when civilian planes were turned into guided missiles flown by suicide …

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The airline industry has been subject of intense p

rice competition since itwas deregulated, and the result has been a number of new carriers whichspecialize in regional service and no-frills operations. These carrierstypically purchase older aircraft and often operate outside theindustry-wide computerized reservations system. In exchange for theseinconveniences, passengers receive low fares relative to the industry as awhole. This research examines two low fare …

United Airlines

“UNITED AIRLINES PENSION PLAN WOES”An event in the headlines today that will require human resource involvement is United Airline’s decision to most likely terminate all of its employees pension plans due to bankruptcy and turn them over to the PBGC or Pension Benefit Guaranty Corporation. The PBGC is a federal agency that insures traditional pensions …

Eastern Airlines Facing Bankruptcy

Eastern Airlines Facing BankruptcyIn 1986, Eastern Airlines was in desparate trouble. The fourthquarter of 1985 had shown a $67.4 million loss, and financially expertshad told Frank Borman, president and chief executive officer, that theairline had three choices: 1) a 20 percent pay cut for all union andnoncontract employees. 2) Filing for Chapter 11 (bankruptcy) or …

Company Analysis Northwest Airlines

Northwest Airlines is one of the pioneers in the airline transportation industry and is ranked at the fourth largest air carrier in the United States today. The success of the carrier depends on the quality and reliability of the service at a reasonable price. Close competitors force Northwest to innovate their services by increasing efficiency. …

Safety Problems In America’s Commercial Airline I

ndustry1989 has been a year in which both aviation experts and spokesmen. For the flying public have expressed intensified concern over what they perceive to be a substantial deterioration in the safety of Americas passenger airline operations. In the first nine months of 1989 alone, there have been ten fatal air crashes involving large transport-category …

Continental Airlines SWOT Analysis

Information technology is an emerging form of management and operating technique that is vital to many organizations and institutions. The purpose of information technology and the management of its systems were implemented as a primary task of supporting decision makers with the help of proficient data bases and storage capabilities. Thus, Information Systems are often …

Report on Airlines Market in China to 2019

Nov., 26, 2015, Mumbai, India: Market Reports on China presents the report, on “Report on Airlines Market in China to 2019”. The report also includes an overview of the China travel and tourism industry covering key trends, barriers to tourism and tourist attractions with a detailed SWOT analysis of the tourism industry in China. Summary …

A Change in Direction at Continental Airlines

What words come to mind when you think of Continental Airlines? Successful company, preferred airline, good service, on-time airline, top carrier, financially solvent, happy employees. These are all true; however, this was not always the case. Just six short years ago, probably not one of those descriptions would even be said in the same breath …

Ryanair – the Low Fares Airline, Exploring Corporate Strategy

of rewarding employees for higher productivity by instilling fear of loss of job (e. g. , premature retirement due to poor performance). The desire to be promoted and earn enhanced pay may also motivate employees. Staff Training: No matter how automated an organization or a library may be, high productivity depends on the level of …

Classic Airlines and Marketing

Classic Airlines and Marketing Lakenya Ramey University of Phoenix Online MKT 571 – Marketing Krista Borders June 28, 2010 Classic Airlines and Marketing Classic Airlines focuses on marketing their flights and costs. Another important product Classic Airlines is marketing is their customer service capabilities. According to Kotler and Keller (2006), “Marketing deals with identifying and …

Competitive Strategy for Low Cost Airlines

Proceedings of the 13th Asia Pacific Management Conference, Melbourne, Australia, 2007, 431-436 Competitive Strategy for Low Cost Airlines Hongwei Jiang RMIT University, Australia Abstract The aim of this paper is to identify challenge faced to Low-Cost Carriers (LCCs) or Low-Cost Airlines and provide new insights into the development and competitive strategy for LCCs. LCCs are …

Classic Airlines and Marketing Paper

Running head: CLASSIC AIRLINES AND MARKETING PAPER Classic Airlines Marketing Plan MKT 571/Marketing Classic Airlines is up against not just one challenge but several challenges they need to deal with. Unfortunately travel has decreased as a result of uncertainty with regards to flying; this has forced the stock prices to be reduce decreasing the price …

The Irish low cost airline

Introduction RYANAIR- The Irish low cost air hose was founded in 1985 by the Ryan household as a little rival to Irish national air hose Aer Lingus. As Ryanair walked on the same concern theoretical account as that of its rivals. But this scheme adopted by Ryanair ne’er turned out as a profitable one and …

An Assessment of the Strengths and Weaknesses of Southwest Airlines

Company Overview Southwest Airlines began operations in 1971, with the company’s initial service taking place between Dallas, Texas, Houston, Texas, and San Antonio, Texas (Southwest Airlines, 2006). Rollin King and Herb Kelleher started the company with a simple mission focused on being different than other airlines; their chief focus was to provide on-time flights at …

Ryanair Low Fare Airline

Executive Summary This paper seeks to explore the marketing techniques utilised by the low cost airline, Ryanair. Specific analysis of its target market will identify that whilst its cost leadership strategy is hugely successful in its appeal to the mass market, closer analysis of the increasing ‘budget business traveller’ segment reveal opportunities for further industry …

Continental Airlines in 2003 Sustaining the Turnaround

I. CASE CONTEXT Imagine a company where employees hate the moment when they wake up because they know that they’re going to have to go to work. Once at work, these employees, who even consider maximizing their sick leave just to have an excuse not to be there, are all day with disgruntled customers complaining …

Southwest Airlines Challenge to Stay Ahead

Southwest Airlines Challenge to Stay Ahead Abstract This paper will discuss the challenges currently facing Southwest Airlines in their attempt to remain the most profitable airline in the United States. Southwest has posted consecutive quarterly profits dating back to 1991. Southwest’s success is built upon a business model to keep costs low while providing great …

Malaysia Airlines: Case of Unprofitability

Malaysia Airlines suffers major unprofitability since 1997, lost their market shares and recovered only in first quarter 2006 and 2007. To counter that, Malaysia Airlines has introduced its Business Turnaround Plan in 2008 to recover their market share among customers for improvements which covers from cost cutting measures to business strategies like: Cost cutting measures: …

Latin American Airline Industry

Latin American airline industry TAM Airlines is the largest airline in Latin America in terms of number of annual passengers flown. [16]Along the first countries to have regular airlines in Latin America were Colombia with Avianca, Chile with LAN Chile (today LAN Airlines), Dominican Republic with Air Dominicana, Mexico with Mexicana de Aviacion, Brazil with …

Airline and Virgin Atlantic Airways

1. Compare and contrast Virgin Atlantic Airway’s strategic development with any other (non-virgin) airline. According to  (1980), firms are under great pressure to have modern plans to be competitive and should have adequate capability to achieve their target market share. Virgin Atlantic Airways is among the most successful business ventures of the Virgin empire owned …

Depreciation at Delta & Singapore Airlines

Financial Accounting Depreciation at Delta Airlines & Singapore Airlines (Solution to Case #2) 24th November, 2009 1. Calculate the annual depreciation expense that Delta and Singapore would record for each $100 gross value of aircraft. a. Delta: i. Prior to July 1, 1986 the Delta airline assets were depreciated using Straight Line Method at 10% …

Fuel Hedging by Southwest Airlines

Southwest Airlines Fuel Hedging and Relations to Profitability Abstract In order to stay airborne, a passenger airline has to consistently generate profits. Profits come only from paying passengers, hence all stratagems must be customer oriented. In a scenario where there are many airlines competing with each other, one way of attracting passengers is to keep …

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