Hindustan Unilever Limited Company

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Hindustan Unilever Limited (HUL) is the largest Fast Moving Consumer Goods Company in India with a history of over 75 years. The company aims to create a better future for people by providing them with brands and services that are good for them and others. HUL has a portfolio of over 35 brands across 20 categories, including household names such as Lux, Lifebuoy, Surf Excel, and Dove. The company has a strong presence in over 20 consumer categories, with over 700 million Indian consumers using its products. HUL is a subsidiary of Unilever, one of the world’s leading suppliers of fast-moving consumer goods with an annual turnover of €44.3 billion in 2010. HUL has consistently had the largest number of brands in the Top 50 and Top 10 Most Trusted Brands List in India.

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Introduction to HUL

HUL, which is the largest FMCG Company in India, has a 75-year legacy and influences the lives of approximately two-thirds of the Indian population.

HUL strives daily to build a brighter tomorrow, by offering brands and services that not only enhance people’s well-being and appearance, but also generate positive outcomes for society.

The Company offers a diverse range of products that are essential to daily life in India, including soaps, detergents, shampoos, skin care products, toothpastes, deodorants, cosmetics, tea, coffee, packaged foods, ice cream and water purifiers. These indispensable items are utilized by many individuals throughout the country. The impressive portfolio consists of well-known household brands such as Lux, Lifebuoy, Surf Excel, Rin,Wheel,Fair & Lovely,Pond’s,Vaseline,Lakme,Dove,Clinic Plus,Sunsilk,Pepsodent,
Closeup,Axe,Brooke Bond,Bru,
Knorr,Kissan,Kwality Wall’s and Pureit.

The Company, with over 15,000 employees, has an annual turnover of Rs.17,523 crores (financial year 2009 – 2010). HUL is a subsidiary of Unilever, a global supplier of fast moving consumer goods present in more than 100 countries worldwide. Unilever has about a 52% shareholding in HUL and reported annual sales of approximately ˆ44.3 billion in 2010.

HUL Brand

HUL is the market leader in Indian consumer products with presence in over 20 consumer categories such as soaps, tea, detergents and shampoos amongst others. Its products are used by over 700 million Indian consumers. Sixteen of HUL’s brands were featured in the ACNielsen Brand Equity list of 100 Most Trusted Brands Annual Survey (2008)[3]. According to Brand Equity, HUL has the largest number of brands in the Most Trusted Brands List. It consistently has the largest number of brands in the Top 50, and in the Top 10 (with 4 brands).

With a distribution channel of 6.3 million outlets and ownership of 35 major Indian brands, the company’s diverse portfolio includes Kwality Wall’s ice.

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Hindustan Unilever Limited Company. (2018, Aug 10). Retrieved from


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