Pepsi Essay Examples

Introduction; Purpose: Pepsi way of using another avenue in selling their brand product to the public. The Pepsi Refresh Project obligated to make $20M in grants toward social innovation projects selected and voted by the public underneath the signature “refreshing ideas that change the world. ” Completed in a 10-month time, Pepsi earned 400 grants…

When it comes to Pepsi and Coke many people have a preference and most will be able to acknowledge the distinct taste difference. In this taste test however I decided to not simply test whether or not a person could distinguish one cola brand from the other, but instead see if people with a preference…

History PepsiCo entered India in 1989 and has grown to become the country’s largest-selling food and Beverage Company. PepsiCo India and its partners have invested more than USD1 billion since the company was established in the country. PepsiCo nourishes consumers with a range of products from treats to healthy eats that deliver joy as well…

Introduction Investigate and Analyze the Company’s History and Growth. The Nigerian Bottling Company came into existence on May 8th 1886 when the late A. G. Leventis founded the company. It was the first in this country to be offered franchise by an international “soft drink firm”. From a humble beginning as a family business, the…

Soft drink industry is one of the profitable industries in the FMCG sector. The Indian soft drink market is very wide and big to control India as India has all types of natural seasons and different locations with different culture. Soft drink Industry is low-margin industry but volume is the key to success in this…

After entering China in 1982, Pepsi continued to do well in the country, offering a wider range of products than its arch-rival, Coca-Cola. Pepsi’s potato chip business was successful despite competition from other multinational rivals and Chinese domestic brands. As its potato chips became more successful, however, the problem of how to secure a supply…

Pepsi (PEP) Symbol: PEP Exchange: NYSE Industry: Processed & Packaged Goods Sector: Consumer Goods Purchase Price: $43. 12 Purchase Date: December 2002 52week High $78. 09 52week Low $61. 89 Initial Floor 2 $74. 26 Trailing Floor 3 $77. 87 Beta N/A Market Cap $123. 11 billion Shares Outstanding 1. 61 billion Dividend Yield 1….

In 2003, Jagdeep Kapoor, chairman of Samsika Marketing Consultants in Mumbai (formerly Bombay), commented that “Coke lost a number ofyears over errors. But at last it seems to be getting its positioning right. ” Similarly, Ronald McEachern, PepsiCo’s Asia chief, asserted “India is the beverage battlefield for 2003. ” The experience ofthe world’s two giant…

India, a“sovereign, socialist, secular, democratic republic” (India 2010), has a nationalist and protectionstic political landscape with foreign-biased policies including “principle of indigenous availability” (Catero 2009) and “License Raj” (Nirmalya Kumar 2009). This limited free market economy made it challenging for foreign businesses to operate in India (e. g. PepsiCo had to promote under Lehar Pepsi)….

Coca Cola, life tastes good, is standing out quite popular in South Africa. Owning its only rivals, Sprite and Fanta, in the soft drinks industry, Coca Cola has well pushed Pepsi out of the market. Recently they have sponsored World Cup 2010 in South Africa, which was a big hit amongst the world. They opened…