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Exploring the External Environment: Macro and Industry Dynamics Essay

OBS 320: Chapter 4, Exploring the External Environment: Macro and Industry Dynamics Leave out:
The Value Curve (P. 152-156); and
When industry Divide and Collide (P.163-164)
1. Explain the importance of the external context for strategy and firm performance (P. 130-132)
A. The External Context of...

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