The Two Factor Theory Of Frederick Herzberg Business

Table of Content

Google company is an American transnational corporation. Google company besides provides Internet-related merchandises and services, including package, cyberspace hunt, publicizing engineerings, and cloud computer science. Google laminitiss are Larry Page and Sergey Brin with both accompanied Stanford University. Since Google was founded in September 4,1998, it grown to function 100s of 1000s of clients and users around the universe. It is initial public offering followed on August 19, 2004. Google name is by Larry and Sergey seeking from engine. It is a drama on the universe “ googol ” , is from the mathematical term for a one followed one hundred nothing. Google company founded in Menlo Park, California, U.S.

In 2004 on April Fools ‘ Day, Google release Gmail. Gmail attack to e-mail included many characteristics like threaded messages, speedy hunt, immense sums of storage. Google acquired on-line picture sharing site is YouTube in 2006. Video are uploaded to site every minute. The company provides on-line productiveness package including societal networking, electronic mail and an office suite.

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Google merchandises develop to the desktop every bit good, with forming and redacting exposures, blink of an eyes messaging and applications for web browse. Development of the Android Mobile runing system is lead by Google. Google Chrome OS browser merely runing system, founded on specialised netbooks name Chromebook. It has been estimated to run over one million serves in information centres around universe. It is procedure over 1 million hunt petition and about 24 PBs of user generated informations everyday.

Google employ employee which are have ability like determined and smart, commend ability over experience. Googlers have set common aims and visions for company. It come from all walks of life and speak many of linguistic communications, response the planetary audience that it function. Google seek difficult to maintain the unfastened civilization often associated with startups, which everybody is an existent subscriber and sentiment and feels comfy sharing thoughts. Google have their ain office and cafe . Their offices and cafe have designed to promote interact between Googlers within and across squads to trip conversation about work.

Section 2: Contents

2.1 Identify and explicate the relevant rules and constructs of direction are applied in the Google Inc.

2.2 To analyse and discourse the company ‘s pattern in relation to the selected subject

Google Inc is a world-wide company that has strong patterns in diverseness. This international company is known by everyone and used by many people every twenty-four hours. Actually, Google Inc focuses the work force diverseness in their company due to the ground that Google Inc has over 70 offices in more than 40 states and its client base is so diverse. The work force diverseness defined as similarities and differences among employees in footings of age, cultural background, physical abilities and disablements, race, faith, sex, and sexual orientation. In Google Inc, they have to do certain diverse the employees come from different background and alone cognition. This is because they need to back up and suit in the demand of the diverse client base.

The advantages will be conveying to the Google Inc through the company use workforce diverseness. First of wholly, the work force diverseness increases creativeness within the company because heterogenous groups are bring forthing different and alone thoughts with the Google Inc. As more diverse thoughts are suggested, the opportunities of happening a feasible reply are improved. In ambiances when brainstorming is necessary, more thoughts are formed because squad members are culturally diverse. Furthermore, the diverseness in point of view besides is the advantages. This is because Google Inc hired the employees come from different civilization or coevals which will assist the company to acquire diverse point of view from the employees.

However, the work force diverseness besides brings the disadvantages to the Google Inc excessively. The competition instead than teamwork is the disadvantages of the work force diverseness because diverseness can do competition among worker. If the employees of the Google Inc are non unfastened to accept other civilization, they may convey negative consequence to the concern. For illustration, they are working together to complete their work but they will work individually which prolong the procedure. Next is the impaired freedom of address. In this type of puting, Google ‘s staffs can non merely cracked gags, state narratives or province the sentiment whatever you want because the worker might be justice as being know aparting.

Harmonizing to the Two Factor Theory of Frederick Herzberg, people are influenced by two factors which are hygiene factors and motive factors. The hygiene factors defined as needed to guarantee an employee does non go disgruntled. Furthermore, the typical of the hygiene factor which included working status, quality of supervising, occupation, company policies and disposal. The motive factors are needed in order to actuate an employee into higher public presentation and the typical motive factors included accomplishment, involvement in occupation, growing and duty for undertaking. In this instance, Google Inc. is utilizing this two factor theory construct in their company and to do certain the employee enjoy the on the job environment during their on the job clip.

The Google Inc. has provided an amazing on the job topographic point and benefits to their staff and the benefits of the Google Inc are among the best in the universe. Google Inc has applied the merriment and laughter at workplace. For illustration, Google Inc. has prepared merriment material around the office, including bocci ball tribunals, bowling back streets, and a elephantine mounting wall. Furthermore, the pool tabular arraies and picture games besides available in many topographic point for the staff to utilize. Following, they besides prepare the epicure nutrient as free for their staffs. Google besides set a room which provides massage chairs that you control while you view loosen uping fish tanks for relaxations utilizations.

Google Inc. through two factor theory may convey some advantages to their company. First of the advantages is the employees become more efficiency and originative because Google Inc create a antic working environment to their employees. In this instance, we know that the Google Inc is a high engineering company and their staff ever need a restful environment to make something new thoughts. Furthermore, the advantage is to forestall the staff resign because engaging a new staff and developing them need a batch of clip. From this instance, this goes to the loss of the company straight which many a clip goes unnoticed and the Google Inc. besides can non guarantee efficiency from the new staff.

Next of the advantage is prevent the loss of Google Inc. ‘s cognition. This is because Google Inc frequently spends much clip and money on the employee in outlook of the future return, but the employee had left, he takes with his valuable cognition about the company or past history and the investing is non realized.

However, two factor theory that performed by Google Inc. have disadvantages. First of wholly, it has waste the money of the Google Inc. This is because it cost the company a batch of money to put up or set up all the installation and it can non do certain the employee be more efficiency on their work. Furthermore, the staff besides can non finish their work on clip when they were addicted by the all restful installation.

Next the direction theory has apply in the Google Inc is Theory Y by Douglas McGregor. The Theory Y can be defined as an thought that shows the positive position of the worker and assumes employees may be ambitious and self-motivated and exercise self-denial. It besides implies the optimistic direction theory that employees are by and large originative and position work as fulfilling. Actually in the Google Inc, they offer a originative and participative ambiance that to excite employees to be productive in accomplishing the organisation ‘s ends.

The Google Inc. performs this Theory Y because their undertakings tend to more flexible and advanced. Besides, their company ever needs the new construct and thought to back up their current state of affairs on the universe and work hard to maintain the new engineering traveling. For illustration, Google Inc. is utilizing this Theory Y as their leading manner and less oversee their employees. In this state of affairs, it is really work to the Google Inc. and ever achieves the end set by them.

The Theory Y besides brings some advantages to the Google Inc. First of the advantage is employee can easy to acquire the new thought. This is because they can play hard and acquire remainder at their workplace and those can acquiring the new inspiration when they are basking the game or relaxing. In this instance, a Google ‘s director has reference that “ thought does non come ever when you sit at your desk ” . So, it is really effectual to Google Inc ‘s worker. Next of the advantages is the staff has ability to do a good determinations. This is because the manage less to oversee them and non under force per unit area or micromanage, it may allow the employee can make their best and ability to work out the job them face by themselves.

On another manus, the Theory Y used by the Google Inc has disadvantages excessively. The disadvantages is it may do some undertaking can non finish on clip. This is because no all the worker will be ambitious and self-motivated so it will impact the undertaking can non traveling on smoothly. In this instance, it will besides allow the company loss the clip and the money.

Harmonizing to Ghee Soon Lin, Robert L. Mathis and John H. Jackson ( 2010 ) , “ Recruiting is the procedure of bring forthing a pool of qualified appliers for organisational occupations. However, recruiting is besides approximately to happening qualified appliers, a undertaking that frequently requires much more than merely running an ad in a newspaper. The recruiting can merely a set of map involve organizing internal gaps, managing the flow of campaigners informations, covering with regulative coverage, and traveling campaigners through the system. ”

Google Inc. tends to utilize the external enlisting beginning comparison with internal enlisting beginning. External enlisting is when the concern looks to make full the vacancy from any suited applicant outside the concern. Internal enlisting is when the concern looks to make full the vacancy from within its bing work force. This is because the Google Inc. ever set up a new offices around the universe and they need more endowments work in their company. Actually, the Google Inc set up over 70 offices in more than 40 states presently.

For the external recruiting, Google Inc has expanded to university universe presents. Google Inc is besides enrolling college grads from schools other than the usual suspects such as Stanford, Carnegie Mellon and MIT. Colleges such as the University of Victoria in Canada and Emory University in Atlanta seldom saw Google recruiters in the past. But now it is more common. The company is distributing its recruiters out among more schools, instead than concentrating them at the most elect universities.

The pro for the external enlisting is it will convey fresh employees and endowments. By utilizing the external enlisting, Google Inc will be able to acquire the new endowment and thoughts which are good to their company ‘s development and growing. Besides, external vacancies create chances to happen more high makings and experient staffs which are needed in the squad. The diverseness of employees helps to organize a stronger squad and they are able to work more effectual. Subsequently, it will excite growing and promotion of Google Inc.

In contrast, the disadvantage of the external recruiting is holding higher cost compared internal recruiting. Hiring externally is dearly-won as the company demand to pass a batch of money on the facet of advertisement, recruiting and interviewing. Besides, it is besides clip devouring. This is because the company demand to engage the expert people which non original in the portion of the organisation. To guarantee non to engage the incorrect people, the company needs to transport out questioning procedure. This procedure is clip devouring and dearly-won to the company as they need to pay at a high scope of salary to engage the adept people.

Next, the Google Inc besides utilizing the AMO method and which is the short signifier of Ability, Motivation and Opportunity. This AMO method is utilizing to mensurate the public presentation of the employee in the Google Inc. The significance of the ability refers to that endowment enable to finish the specific occupation or undertaking. Next is the motive, it defined as a set of energetic forces that originates both within and outside an employee, initiates work-related attempt, and determines its way, strength, and continuity. The last 1 is the chance is the opportunity of the employee to acquire into a higher place.

Section 3: Determination

The limitless sick leave that Google direction squad offered may go a job. The individual who takes leave may do jobs to his/hers colleague as they have to increase their work sum by assistant for his/hers work and the productiveness will besides cut down during the clip they are on leave. Harmonizing to the Two Factor Theory, it does n’t convey merely occupation satisfaction which occurs on the applicant of ill leave. It besides brings occupation dissatisfaction which occurs on the applicant ‘s co-worker.

Google work force direction applies the Theory Y by Douglas McGregor as their leading manner. Theory Y is an thought that managerial assumes all staffs is ambitious and self-motivated.A It may pretermit those workers those are non that ambitious and self-motivated. Those individual may hold possible to accommodate with Theory X that may excite their possible. Theory X is theory which stated that workers inherently dislike and avoid work and must be driven to it.

Google besides suggested a method, AMO which brings significance Ability and Skills, Motivation and Opportunity to affect. Due to big sum of staff with endowment, those knowing workers with ability and accomplishments feel that they are non recognized and valued as the company matures. The continuity of enrolling in new cognition workers causes those current cognition workers feel less motivated and the competition among co-worker may go stronger. The other job that occurs due to big sum of staffs, some workers feels that they have non given adequate chance and occupation satisfaction are non delivered.

OCB ( Organizational Citizen Behavior ) is defined as the person ‘s behaviour that is discretional, non straight or explicitly recognized by the formal wages system and that in the sum promotes the effectual operation of the organisation. The job that made by AMO may impact OCB of the employees.

Necessity preparation and enlisting have to use on the new hired employees in order to do them to hold relevant cognition about their occupation and adapt with the occupation. But it may devour a period of clip for their preparation.

Section 4: Recommendation

There is some ways recommended to better the company:

It is good that Google applied the Theory Y as their leading manner but there are some workers non that ambitious and self-motivated. Google can besides use Theory X every bit good. We can cognize that Theory X can be defines as the theory which is stated that workers inherently dislike and avoid work and must be driven to it. Manager can seek to actuate the workers through fright and nag and keep the tight control over the workers as good. Other than that, director should honor the workers if they achieved the ends while director should penalize them if they done any errors. With this rule, these ‘Theory X ‘ workers can excite their really ain potency and of class, it will increase company productiveness.

Google should besides use one of the 4 rules of scientific discipline by Taylor ( Kinichi, A, 2011 ) which is give preparation and wagess to workers based on their public presentation. Management should honor their workers after they have achieved a certain end and the wagess can be in the footings of extrinsic and intrinsic wagess. By this manner, workers will experience motivated and will work harder to accomplish another end to derive another wages. Besides, direction besides needs to give their workers some free suited preparation to them. These preparations non merely can give their workers more experiences and have a opportunity to advance, but besides can allow them sure that the direction needs them.

Besides that, because there is continuity of enrolling in new cognition workers in Google, the current cognition workers feel less motivated. It is because they ever thought that they work hard for the company for nil. To forestall it, Google can use the rule that suggested by Mayo which is Hawthorne consequence ( Kinichi, A. , 2011 ) . Management should ever take more attending to the workers so that they will work harder for the company. Director can take attending on the workers by give wagess and hand clappings when they achieve anything good and the marks that he or she targeted. Dr. Motivation, Dave Worman ( n.d. ) found that the director do non give adequate attending on the workers it is because they do non acquire adequate attending from the top direction excessively. To alter and forestall this state of affairs occur, attendings should be taken start from the top direction.

We can cognize that Google ever enrolling new workers outside of the company. This is called as external enlisting. This enlisting can be good as the company can hold specialized cognition workers but this enlisting will devour more clip and expensive. Besides, it is really high hazard because the company even does non cognize the individual that they recruited. So the better manner is Google should use internal enlisting. This enlisting non merely saves clip but has fewer hazards. It is because internal campaigners are more familiar with the organisation. Besides, Google no demands to pass their clip to develop the new campaigners, advertise, and interview the newcomer.

Section 5: Decision

Google Company is an American transnational corporation. Google company besides provides Internet-related merchandises and services, including package, cyberspace hunt, publicizing engineerings, and cloud computer science. The Company besides provides on-line productiveness package including societal networking, electronic mail and an office suite. Google merchandises develop to the desktop every bit good, with forming and redacting exposures, blink of an eyes messaging and applications for web browse.

Google Inc. is utilizing this two factor theory construct which is hygiene factors and motive factors in their company and to do certain the employee enjoy the on the job environment during their on the job clip. The Google Inc. has provided an amazing on the job topographic point and benefits to their staff and the benefits of the Google Inc. are among the best in the universe. For illustration, Google Inc. has prepared merriment material around the office and prepares the epicure nutrient as free for their staffs. Google Inc. through two factor theory may convey some advantages to their company. First of the advantages is the employees become more efficiency and originative because Google Inc. create a antic working environment to their employees. The following the advantage is to forestall the staff resign because engaging a new staff and developing them need a batch of clip. However, two factor theory that performed by Google Inc. have disadvantages. First of wholly, it has waste the money of the Google Inc.

Next the direction theory has apply in the Google Inc. is Theory Y. The Google Inc. performs this Theory Y because their undertakings tend to more flexible and advanced. The Theory Y besides brings some advantages to the Google Inc. First of the advantage is employee can easy to acquire the new thought. Next of the advantages is the staff has ability to do a good determinations. On another manus, the Theory Y used by the Google Inc. has disadvantages excessively. The disadvantages is it may do some undertaking can non finish on clip. Google Inc. tends to utilize the external enlisting beginning comparison with internal enlisting beginning. The pro for the external enlisting is it will convey fresh employees and endowments. In contrast, the con of the external recruiting is holding higher cost compared internal recruiting.

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