Asia Page 57

In the 1950s, the Americans became involved in a conflict in which two million Vietnamese were killed, three million wounded and twelve million Indochinese people forced to become refugees. In this same war, the United States counted fifty seven thousand six hundred and eighty five troops killed. They saw one hundred and fifty three thousand,…

This lack of integration made it very difficult for auction sites to handle debit card payments online. The credit card option was even worse. Because China’s credit system was not developed, Chinese banks were cautious about issuing cards and the application process was complicated. By 2001, there were only about 25 million credit cards issued…

The runaway success of the brand, Amul, is one of the best case studies about the product, pricing, positioning and delivery. ‘Amul’ is derived from the Sanskrit word Amulya which means ‘priceless’. Amul is also the acronym for Anand Milk Union Ltd. Amul butter has lived up to its name for sure. Such has been the growth…

Should the use of the atomic bomb on Japan in 1945 by the USA be justified? The year 1945 marked the continuation of tensions among nations as the war entered its sixth year. Military factions of the nations involved were now contemplating the end of the war and discussing how the global ceasefire would be…

Kelly ends up accepting the job offer and moves to Tokyo with her family. Once there, Kelly encounters a few difficulties with the Japanese at work. The Japanese delay getting Kelly their presentations, don’t look her in the eye, and often seem embarrassed around her. When the day of presenting her proposal to the client…

In this part, this report will focus on the discussion of BMW’ threats of brand equity, and contrapose the threats give some recommendations. Additionally, there are some considerations in brand equity that is a series of capital and liabilities related to a brand’s name and logo that plus or minus the value provided by a…

In different country, there are different types of legal system. Some county practices a the mixture of two or more legal systems which is known as mixed legal system while some country practices only one type of legal systems. Malaysia practices the mixed legal system which consists of the Customary Law, Islamic Law and Common…

Introduction: The term “Piracy” can be defined as the unauthorized use of works under copyright, infringing the copyright holder’s “exclusive rights”. These exclusive rights include the right to reproduce, distribute, display or perform the copyrighted work, spread the information contained within copyrighted works, or to make derivative works. Piracy often refers to copying intellectual property…

The Philippines had been colonized by Spain for 300 years. Within three centuries, the Spaniards had greatly influenced the country. Though indirect, major events in the West, particularly in Europe, had affected Spain. Because of this, there was a huge impact and major changes in the Philippines, as Spain’s colony. At around 18th and 19th…

Sunar Hindi: “Goldsmith”, alterately Sonar or Swarnkar) is a Hindu caste in India referring to the community of people who work as goldsmiths. Sunars of Hindu origin are found ethnically in many religions such as Islam, Sikhism, Buddhism, Christianity, Atheists and more. Typically a subclan found within the Rajput clan/tribe. This caste is found in…